Punched / FranchiseNow open

Own a Punched

For future owners ✹ Built to travel

Punched took a page from Melbourne’s brunch culture and made it loud in Cebu. Now we’re looking for partners to take it further. You bring the site and the hustle. We bring everything else.

Yellow boxing glove holding up a Punched bottle against blue sky

Why Punched

01
4.5★on Google493 reviews from the Mabuhay Tower café so far.
4.9Kon InstagramA following that turns up for every new drop.
2cafés openBoth in Cebu Business Park, about 750 m apart.
100%roasted in-houseEvery cup starts at our Johndorf Tower roastery.

Concept stores ✹ 10 ready to launch

02
A terracotta corner kiosk with a breeze-block crown and a lit service hatch, a woman walking past
A cobalt glass espresso bar in front of a brushed steel wall and a patterned veneer panel
A stainless-steel walk-up coffee hatch under a glowing Punched Coffee sign box
A pale green coffee counter beneath a tall breeze-block screen in a bright atrium
A mint street-front café with a fold-up window, four stools and an orange grid ceiling
A café under old timber beams with a cobalt brick wall, blue ducts and blue chairs
A round yellow terrazzo island bar under a large dome light, open on every side
A bar faced in red and pale blue tiles beneath a long paper lantern, in a deep red room
A glowing glass-block filter bar with yellow stools under a yellow duct
A rough-cut concrete bar on a red base with a red espresso machine and steel chairs
That’s all tenNot sure which one?

Tell us about your site and we’ll suggest the concept that fits.

Start your inquiry
01 / 10

The Corner

Every fighter needs a corner. A terracotta-clad kiosk with a warm, recessed hatch, made for takeout on a busy street.

Inquire about this concept

What you get

03
  • 01Brand & identityThe name, the look, the voice, and everything that makes a Punched feel like a Punched.
  • 02Menu & recipesOur full brunch and coffee menu, with recipes and specs for every plate and cup.
  • 03Beans from our roasteryCoffee roasted at our Johndorf Tower roastery and shipped to your café.
  • 04Store designA design guide and support from our designers, from layout to lighting.
  • 05Training & launchTraining for your crew at our cafés, and us beside you on opening day.
  • 06Ongoing supportMarketing, operations and menu updates long after launch day.

Investment ✹ shared on the call

04
No price list ✹ by design

Sized to your site

Every Punched is built around its location, so we don’t publish a one-size price. Send an inquiry, and on a short discovery call we’ll fill in your quote line by line, based on your site, city and plans.

Start your inquiry
PunchedFranchise quote
Total investmentShared on the call
Franchise feeShared on the call
RoyaltiesShared on the call
Space & fit-outSized to site
Prepared forYou
Shared onDiscovery call
TotalYour own Punched

Who we’re looking for ✹ you bring

05
  • Operators01 ✹ the teamYou’ll be hands-on, or have a strong operator on site.
  • Capital02 ✹ the budgetReady to fund a full café build, kit and opening. We’ll size it with you.
  • Foot traffic03 ✹ a site with lifeHigh foot traffic: business districts, malls, campuses.

How it works ✹ inquiry to opening

06
PunchedThe main eventYour cityvs.The bland
Admit one
No. 0004
  1. Round 1Week 0
    InquireTell us about you and where you want to open.
  2. Round 2Week 1–2
    DiscoveryA call with the founders. Ask anything.
  3. Round 3Month 1–4
    Fit-outWe sign off the site and shape the build.
  4. Round 4Opening day
    LaunchYour crew trains with ours. Then we open.

Timeline is indicative ✹ confirmed on the discovery call

The fit-out ✹ from our two cafés

07
Johndorf Tower: blue-tiled bar with timber stools under a yellow pendant
Baristas behind the sage-tiled counter under the lit Punched sign at Mabuhay TowerThe counter ✹ Mabuhay
Curved timber chairs with yellow seats at the window barThe chairs ✹ Johndorf
Glass-block wall glowing yellow against sage plasterThe glow ✹ Mabuhay
Start here08

Let’s talk

Tell us a little about you. If it looks like a fit, we’ll set up a discovery call with the founders.

Rather talk now?(+63) 949 166 2771
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